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Privacy Policy

This Privacy Policy explains how Yellow Cars (“we”, “us”, “our”) collects, uses and protects the personal information you provide when you contact us or use this website. We are the data controller for the personal information described here.

Information we collect

  • Contact and booking details you give us — such as your name, telephone number, email address, pickup and destination details — when you call, message us on WhatsApp, or complete our enquiry form.
  • Website usage data collected through cookies and similar technologies, where you have given consent (see our Cookie Policy).

How we use your information

  • To respond to your enquiries and arrange the transport you request.
  • To provide, manage and improve our services.
  • To keep records required for running our business and meeting legal obligations.
  • With your consent, to understand how our website is used through analytics.

Lawful bases

We process your information where it is necessary to take steps at your request and to provide our services (contract), where we have a legitimate interest in operating our business, where we have your consent (for example, non-essential cookies), and where we must comply with a legal obligation.

Sharing your information

We do not sell your personal information. We may share it with trusted service providers who help us operate the website and our business (for example, our website host, our online booking provider Cab9, and Google, which provides our website analytics if you accept analytics cookies), and where required by law. Any providers act on our instructions and are required to keep your information secure.

How long we keep it

We keep personal information only for as long as necessary for the purposes described above and to meet our legal and business requirements, after which it is securely deleted.

Your rights

Under UK data protection law you have rights to access, correct, delete or restrict the use of your personal information, to object to certain processing, and to withdraw consent at any time. To exercise any of these rights, contact us using the details below.

Cookies

We use cookies as described in our Cookie Policy. You can manage or withdraw your cookie consent at any time.

Contact us

Yellow Cars, Station Works, Wednesbury, WS10 8LX. Telephone: 01922 646464. Email: info@yellowcarswm.co.uk.

If you have concerns about how we handle your information, you can also contact the UK Information Commissioner's Office (ICO) at ico.org.uk.

Last updated: 6 November 2026.

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